An IT company faces challenges in innovation and developing new products, which affects its competitiveness and growth in a rapidly evolving market.

Reevaluating innovation strategy: A comprehensive analysis of internal processes and company culture to identify barriers to innovation.
Develop innovation incentive programs: Create programs to motivate employees to innovate, including idea competitions and innovation workshops.
Investing in research and development: Allocating greater resources to the research and development department, and encouraging partnerships with universities and research centers.
Strengthening company culture: Encouraging a culture that accepts risks and celebrates experimentation and innovation.

These actions significantly stimulated innovation within the company, leading to the development of new products and cutting-edge technologies. These innovations contributed to strengthening the company's position in the market and increasing its market share.