A Qatari company specializing in the field of training faces challenges when expanding into the Saudi market. The company needs a precise understanding of market dynamics, including demand and supply, identification of competitors, in addition to familiarization with the legal and administrative procedures required to establish a branch in Saudi Arabia.

Cooperation with a local consulting office: The company cooperated with a consulting office in Saudi Arabia to benefit from their local experience and understand the peculiarities of the Saudi market.

Conducting a comprehensive market study: A study was conducted to analyze demand and supply in the field of training, and to identify growth opportunities and challenges.

Competition analysis: A comprehensive assessment of competitors in the Saudi market to understand their strategies, strengths and weaknesses.

Understanding legal and administrative procedures: Obtain legal and administrative advice to understand the requirements for establishing a branch in Saudi Arabia, including licenses, registrations, and tax requirements.

Developing an expansion strategy: developing a business plan to enter the market that includes marketing, recruitment, and operations management.

Achieving a deep understanding of the Saudi market, which enables the company to develop an effective expansion strategy. Cooperation with the consulting office provides the necessary support to overcome legal and administrative challenges. Through this cooperation, the company is able to effectively identify growth opportunities and strengthen its position in the Saudi market.